How to Beat a Developer at Their Own Game
You See a Corporate ID. You Panic. You think: “They have millions. I can’t compete.” Wrong. You actually have the advantage on a single house. The Developer’s Margin Developers need massive margins. They need to buy that house for 3M, renovate it, pay staff, pay marketing, and sell it for 6M. This means their Max […]
You See a Corporate ID. You Panic. You think: “They have millions. I can’t compete.” Wrong. You actually have the advantage on a single house. The Developer’s Margin Developers need massive margins. They need to buy that house for 3M, renovate it, pay staff, pay marketing, and sell it for 6M. This means their Max Bid is capped by their profit requirement. They cannot overpay. The End-User Premium You? You are going to live there. You don’t need a 30% profit margin. You just need a home. This means you can often afford to bid 3.5M (higher than the developer) because the value to you is different. They Have Math, You Have Heart Developers drop out early when the math stops working. Stay in the fight.
